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Privacy Policy

Last updated: February 27, 2026

1. Introduction

AntMag Sweden AB ("we", "us", or "our") operates AntMag.NET. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website. We are committed to protecting your privacy in accordance with the EU General Data Protection Regulation (GDPR) and Swedish data protection laws.

2. Data Controller

The data controller responsible for your personal data is:
AntMag Sweden AB
Email: privacy@antmag.net

3. Information We Collect

3.1 Automatically Collected Data

When you visit AntMag.NET, we may automatically collect:

  • IP address (anonymized where possible)
  • Browser type and version
  • Operating system
  • Pages visited and time spent on each page
  • Referring website URL
  • Device type (desktop, mobile, tablet)

3.2 Information You Provide

If you create an account or interact with our AI search feature, we may collect:

  • Email address
  • Username or display name
  • Search queries submitted to our AI assistant

4. How We Use Your Information

We use the collected information for the following purposes:

  • Service delivery: To provide and maintain our gaming guides and search functionality
  • Analytics: To understand how visitors use our site and improve our content
  • AI improvements: To enhance our AI search capabilities (queries are processed but not permanently linked to your identity)
  • Security: To detect and prevent fraud, abuse, or security incidents
  • Legal compliance: To comply with applicable laws and regulations

5. Legal Basis for Processing (GDPR)

We process your personal data under the following legal bases:

  • Legitimate interest: Analytics and service improvement (Art. 6(1)(f) GDPR)
  • Consent: For non-essential cookies and marketing communications (Art. 6(1)(a) GDPR)
  • Contract performance: When you create an account and use our services (Art. 6(1)(b) GDPR)
  • Legal obligation: Where required by law (Art. 6(1)(c) GDPR)

6. Cookies

We use essential cookies to ensure the proper functioning of our website. We may also use analytics cookies to understand traffic patterns. You can control cookie preferences through your browser settings. Essential cookies cannot be disabled as they are necessary for the site to function.

7. Data Sharing & Third Parties

We may share your data with:

  • Hosting providers: Our infrastructure partners who store and serve our website
  • Analytics services: To help us understand website usage patterns
  • AI service providers: To process search queries (data is anonymized)

We do not sell your personal data to third parties.

8. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes described in this policy. Analytics data is retained in anonymized form. Account data is retained until you delete your account or request deletion.

9. Your Rights (GDPR)

Under the GDPR, you have the right to:

  • Access: Request a copy of your personal data
  • Rectification: Request correction of inaccurate data
  • Erasure: Request deletion of your data ("right to be forgotten")
  • Restriction: Request restriction of processing
  • Portability: Receive your data in a structured, machine-readable format
  • Objection: Object to processing based on legitimate interest
  • Withdraw consent: Withdraw consent at any time where processing is based on consent

To exercise any of these rights, contact us at privacy@antmag.net. We will respond within 30 days.

10. International Transfers

Your data may be processed in countries outside the EEA. When this occurs, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses (SCCs) approved by the European Commission.

11. Children's Privacy

Our Service is not directed to children under 16. We do not knowingly collect personal data from children under 16. If you believe we have collected data from a child under 16, please contact us immediately.

12. AI-Generated Content & Intellectual Property

AntMag.NET provides gaming walkthroughs, guides, and strategy content that is independently produced using AI-assisted writing technology. Our content creation process works as follows:

12.1 Content Origin

Our guides are authored by artificial intelligence models that generate original prose based on publicly available factual information about video games. Game mechanics, quest steps, item locations, boss strategies, and similar gameplay facts are not copyrightable — they are factual information about interactive software products. This principle is well-established in law, including Feist Publications, Inc. v. Rural Telephone Service Co. (U.S. Supreme Court, 1991) and the EU Database Directive (96/9/EC), both of which affirm that facts and factual compilations lack the originality required for copyright protection.

12.2 Fact-Checking & Quality Assurance

To ensure accuracy, our AI-generated content may be cross-referenced against publicly available game information sources. This process is analogous to a journalist verifying facts — the resulting content is original work informed by publicly known game data, not a reproduction of any third-party material. No third-party content is stored, reproduced, or distributed verbatim at any stage of our pipeline. Source material used for fact-checking is processed transiently and is never persisted in our database.

12.3 Images & Visual Content

AntMag.NET does not distribute copyrighted screenshots, artwork, or visual assets owned by game publishers or developers in any downloadable or commercially distributed format. Cover images and screenshots displayed on-site are sourced from publicly available APIs for informational purposes only and are not included in any exported or commercial products.

12.4 Trademarks & Game IP

Game names, character names, item names, and other in-game terminology referenced in our guides are the property of their respective publishers and developers. These marks are used nominatively for identification and informational purposes only, consistent with fair use principles. AntMag.NET is not affiliated with, endorsed by, or sponsored by any game publisher or developer unless explicitly stated.

12.5 Original Works

The text, structure, presentation, and editorial commentary in our guides constitute original works by AntMag Sweden AB. All rights to our guide content, site design, and AI-assisted editorial output are reserved. Unauthorized reproduction, distribution, or creation of derivative works from our content is prohibited without express written permission.

13. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last updated" date. We encourage you to review this policy periodically.

14. Supervisory Authority

If you are unsatisfied with our handling of your data, you have the right to lodge a complaint with the Swedish Authority for Privacy Protection (Integritetsskyddsmyndigheten, IMY) at www.imy.se.

15. Contact

For any questions about this Privacy Policy, contact us at privacy@antmag.net.